“WCVB #Chronicle 5: Along #MAshoreline scenic byway, a sisterhood of shops invites browsing” All images in this post are from the Chronicle story shot by Carl Vieira
“…Many of those entrepreneurs are women that (narrator) may have met on a very scenic north shore shopping trail!”
“(Narrator) The Essex Scenic Coastal Byway. Ninety miles of salt marsh and working waterfronts, dotted with famous clam shacks, antique stores, and open coastal dreamscapes, stretching from Lynn to Salisbury. The (Essex) Coastal (Scenic) Bywayis ONE OF THE PRETTIEST, MOST INTERESTING and DISTINCTIVE DRIVES IN THE STATE. Now you can approach it from a distinctly feminine point of view. A group of women have joined forces to market themselves with a brochure, a sort of coastal byway treasure map.”
STILL FROM CHRONICLE VIDEO, meet the women of the Byway, trail #4 The Essex Exchange, Essex (owner Katrina Haskell with client)
In case you missed the wonderful tv special about these local businesses, here’s the link to watch the video (it’s not on YouTube, yet or downloadable or I’d upload it here in the post): CHRONICLE WCVB Channel 5: Business Meeting: The Women of the Byway,plus stills from the Chronicle video (all images in this post are from the Chronicle story shot by Carl Vieira), and some of the transcription excerpt from the show:
“THIS IS CHRONICLE ON WCVB CHANNEL 5. One, two, three…”We have a little bit of everything”…seven, eight, nine…”And we specialize in mid-century Danish modern furnishings…” Along this Massaschusetts shoreline, a sisterhood of shops invites browsing…”There’s room enough in this business for everyone”…
JOIN OUR BUSINESS MEETING. NEXT. ON CHRONICLE…[CREDITS/MUSIC]
host Anthony Everett- “Good evening. Working Women are our focus tonight. Opening night of the 13th Annual Massachusetts Conference For Women at the Boston Convention Center (Boston). And Shanya Seymour is there now.
host Shayna Seymour– “Hi, Anthony! Well, thousands of women have gathered here to hear Gloria Steinem, and I just got off the stage with Bethanny Frankel and she’s going to join us a little bit later in this show. Now, the conference also features professional networking. Best selling authors are here to talk, as well as products from many different female entrepreneurs…NOW, many of those entreprenurs are women that (narrator) may have met on a very scenic north shore shopping trail!”
[cue to story produced by Clint Conley and vidographer Carl Vieira, and narrated by _____]
“(Narrator) The Essex Scenic Coastal Byway. Ninety miles of salt marsh and working waterfronts, dotted with famous clam shacks, antique stores, and open coastal dreamscapes, stretching from Lynn to Salisbury. The (Essex) Coastal (Scenic) Bywayis ONE OF THE PRETTIEST, MOST INTERESTING and DISTINCTIVE DRIVES IN THE STATE. Now you can approach it from a distinctly feminine point of view. “It’s ten woman owned businesses in a ten mile stretch along the coastal byway.” A group of women have joined forces to market themeselves with a brochure, a sort of coastal byway treasure map. “It’s all in a straight line on our map and we call ourselves by number. I am number one on the map, so I’ll say, go [she points], number two is a mile up the street.”
Save the date! Chronicle is devoting a special to Woman Owned Businesses Along The Essex Coastal Scenic Byway which is sceduled to air December 6, 2017
Chronicle has been a popular news magazine TV show focusing on stories of New England for 35 years. Weeknights at 7:30pm on WCVB-TV Channel 5 Boston.
The award-winning Woman Owned Businesses Along the Essex Coastal Byway is comprised of local women retailers and colleagues from Gloucester, Essex, Ipswich and Rowley. They are working together to market their businesses and began work on a great trail map brochure last spring. Their street level shops represent 4 cities and towns, and share a regional ‘Main Street’ – Route 133/1A, part of the gorgeous 90 mile Essex Coastal Scenic Byway. They’ve inspired other routes and articles, and now Chronicle. Congratulations to all!
Good Morning Gloucester 